Merchants and cardholders have been challenged by the perceived additional time to complete the EMV transaction.
To address concern over EMV checkout time Visa and MasterCard create an alternate EMV payment process that will improve the speed of transaction:
Quick Chip from Visa is available free-of-charge to acquiring banks, payment networks, and other payment processors to offer to merchants. The enhancement requires only a simple software update to the merchant’s card terminal or point-of-sale system.
M/Chip Fast from MasterCard merchants can easily integrate this with their current systems to provide both speed and security for all chip cards. Designed for select environments where fast transaction times, in addition to security, are at a premium.
The new card network options do not require the financial institution to reissue cards, or the merchants to re-certify their point-of-sale terminals.
Alignment in the payments industry and the ability to process a secure transaction in a timely manner for the consumer experience is important.
Keeping current on the payment industry news like Quick Chip and M/Chip Fast or discussion about EMV developments is a smart move for merchants and cardholder as well.